Online Presence Assessment
What Is Your Number 1 Online Improvement Area?
What Is Your Number 1 Online Improvement Area?
Roadmap to help you set priorities, and determine where to start when optimizing your online presence
Increase website traffic, improve your search ranking, grow your social network followers
Insight into how your business is currently positioned online
“I expected to receive a report with fairly superficial observations on the state of our website. This went way beyond my expectations. I expect an increase in website traffic & conversion.”
“Getting useful feedback on our concept and leads and we aim for 3x the number of customers! We really think this is awesome!”
“Understanding how our website performs with accurate and compelling data was a real eye opener for us. We’ve already made an action plan to improve the website in the next 3 months."
There’s never been a better opportunity for small & medium businesses to keep innovating and find new ways to serve their customers. Businesses have embraced new forms of technology – enabling them to meet new challenges, changing consumer behaviours, and survive and thrive through these difficult times.
Online presence is becoming an increasingly important part of doing business. And with COVID turning people’s attention online, this trend can only gain more traction.
When tuned and optimized correctly, a website – combined with other online channels – can become your best sales person.
However, the reality is that many companies lack the time or knowledge to optimize their channels by themselves. As a result, their online channels are more like a static business card, instead of a tool that generates leads.
So how do you turn your online presence from a company flyer into a lead generation engine? First, know that your online presence is never really finished. It should always be in motion. Second, improve your online presence using data.
There are numerous factors that influence your effectiveness online. That’s why it’s crucial that all of your online touchpoints are configured in the right way – and performing correctly. Sure, it takes time and in-depth analysis, but don’t stop until you have a clear picture of how potential customers come to understand exactly what you do, the services you provide, and the value you offer.
The battletested Online Presence Assessment will help you find out how to turn your online presence into that 24-hour, 7 days a week, salesperson.
It gives you an overview and insight into your status quo, and provides an action plan on how to improve. You’ll have concrete next steps at the end of the experience.
Each Online Presence Assessment analyses over 200 data points relating to your online presence – segmented into easy-to-scan insights and actionable takeaways – in one complete report which covers six key areas:
Microsoft Partners joined Boost your Business before you
Funded by Microsoft, for Microsoft partners
Average Customer Rating (scale 1-10)
Net Promoter Score
Online Presence Assessment
“Just do it - I guarantee you will come out of it a wiser (wo)man. I cannot stress enough how satisfied we were. We have a marketing team of 3 specialists & we were all impressed not only by the report but more so by Youri's briefing with concrete steps we can take today.”
"We expect to take advantage of the feedback, improve our online presence. and generate more traffic & conversions over the next 12 months. It's a good program."
“More web visitors, better Google ranking, more followers on Linkedin. I would give it a high recommendation.”
“It was much better than my expectations. I expect to see Improved Marketing capabilities and possibly more sales in the next 12 months. It was just a very good experience and useful!”
“It is great to get that external perspective on what we are doing well today and what we need to improve. The report gave us clear prioritization in our action list.”
“I expect a huge impact as we were missing some fundamentals. I 100% recommend it – it’s very useful and knowledgeable.”
“I expected to receive a report tellig me to what extent our online presence was optimal. It came with greater detail than I expected. Do it! It will help you to define some quick wins that can make a difference.”
“Expectations met: same enthusiasm as the fellow workers of the team, as well as the passion to share the knowledge. Do not hesitate!”
“I expected a high-level overview of Nitec's online presence. It met those expectations and more - it was very detailed and insightful. I expect to see our website performance (particularly in relation to SEO and content) improve.”
Online Presence Assessment
The OPA shows what points on your website and social channels you can optimize to increase the number of visitors you attract and conversions you realize. With that in mind the OPA is most interesting for Business owners and marketers.
The analysis of your online presence will be ready within 5 days, and after you’ve received your report you’ll have the option to discuss the details of your report with one of our auditors.
Our team - the Boost Your Business team - partners with Microsoft to create programs that help grow a business. The OPA is one of those programs and has even been fully funded by Microsoft with the goal of offering this program to 1000 partners across Europe.